Hi Guys
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  Its clear now that the board does not pick up that the Install DVD is EFI bootable.  I created a USB install stick with the Microsoft USB DVD download tool.  Only now does the board detect a UEFI: USB boot drive.
Finally I thought: I booted it. Try to install to my GPT drive and it says "You cannot install to a GPT drive"  I hit Shift F10 and load \Windows\Panther\setupact.log from the setup media:  and there it is: Callback_BootEnvironmentDetect: Detected boot environment: BIOS
Its still in BIOS boot.  How do you boot this thing in EFI ??
I should have bought Asus 
 